With students and staff facing major changes when they return in the Fall, mystery shopping allows gathering of detailed data from the perspective of your customer. This type of data collection can be employed across all auxiliary departments in any customer-facing service. Join us to learn how to build surveys based on your customer’s journey, recruit a range of customers to be your secret shoppers, incentivize the program, and use the results to ultimately improve your operation. Learn how Georgia College employed an auxiliary-wide mystery shopping program. Additionally, join us in discussing how this process might look different in modified operations due to COVID-19 and how it can assist in identifying issues and help making adjustments to protocols as required. Click here to register
Please join us at the NACAS C3X 2020 Annual Conference and Showcase that will be held November 8-11, 2020 in Anaheim, CA. We will be showcasing our comprehensive range of customer experience management solutions including our latest Covid-19 Student Monitoring solution. Hosted annually, C3X convenes over 650 leaders from more than 300 higher education institutions and 200 NACAS Business Partners to exchange the knowledge and connections that are paramount to their work. Travel outside your regional boundaries to C3X and learn how other auxiliary leaders are meeting student’s evolving needs, providing services that outpace their desires, and boosting their institution’s ranking.