How to Personalize the Customer Experience

It’s been well established and confirmed that excellent customer service can provide numerous benefits to a company. By delivering a well-implemented and personalized customer experience, that business can almost guarantee that their customers will return over and over again. Here are three examples of how to achieve a great personalized customer experience.

Why Transparency with Customer Feedback is Good Marketing

Companies that do a good job of responding to online customer feedback reap certain rewards. However, companies that don’t respond to online customer feedback or who do so poorly are at risk for perpetuating a negative perception of their business. People who feel that their opinions do not matter or have no idea if their feedback is received will be discouraged from sharing feedback again in the future. Worse, they may walk away from your business altogether.

The Ultimate Guide for Using SMS for Customer Support

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SMS messages, or more commonly known as text messages, are an effective way to take your customer support to a whole new level. Texts have a 99% open rate, with 95% read within the first 3 minutes from being sent. What’s more, 89% of consumers would like to communicate with businesses via messaging, but, unfortunately, only 48% of companies support this sort of connection. Messaging also ranks as the number one preferred customer service channel in the United States and among the top three in the rest of the world.

Kiosk-Based Feedback: How It Works and Why It’s So Effective

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Kiosk Based Feedback

In this, evermore, digital world, customer feedback usually boils down to email surveys and pop-up survey windows. Then, there are the all too familiar people with a clipboard and pencil in hand, approaching passersby customers on the street. In more recent years, however, a new and somewhat different form of surveying has come on to the scene and one that stands a good chance of becoming the favorite – feedback kiosks.