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XOP Listen (formerly TxtandTell and TouchandTell)
CUSTOMER FEEDBACK

Don't just collect feedback. Act on it.

Your customers are telling you what's working and what isn't, every day. The problem is that most feedback arrives too late, lands in the wrong inbox or sits in a report no one reads. Touchwork customer feedback software runs on XOP, the Experience Operations Platform, so every comment reaches the person who can fix it while there's still time to make it right.

A phone scanning a QR code on a table card in a restaurant.

Every piece of feedback is an operational signal.

A low rating is rarely just an opinion. It usually points to something specific: a staffing gap, a cleaning schedule that slipped, a process no one is following. Traditional feedback tools stop at the score. XOP connects feedback to your operational audits, requests and workflows, so you can see what went wrong, why it happened and whether the fix worked.

How XOP helps
  • Collect feedback by QR code, text, NFC tag, kiosk, button or link, with no app to download
  • Alert the right manager the moment negative feedback comes in
  • Turn every complaint into a tracked case with an owner and a deadline
  • Confirm root causes with operational audits and inspections from XOP Audit™
  • See results by location, department, shift and time of day in XOP View™
  • Find recurring themes across thousands of comments with Abda, our AI intelligence

Where it works

Food service and hospitality

Hear from diners, guests and members at the table, the counter or the front desk.

Higher education

Give students an easy way to share feedback on dining, housing, facilities and campus services.

Healthcare and senior living

Capture patient, resident and visitor feedback before discharge, not weeks later.

Travel, retail and public venues

Hear from travelers, shoppers and visitors at restrooms, gates, checkouts and service points.

“We've been using TxtandTell for several years now, and it's hands down the best system I've ever employed. The introduction of AI response assistance was nothing short of genius! The Touchwork team is great.”
Crista Martin · Director for Strategic Initiatives and Communication, Harvard University Dining Services
FAQ

Frequently asked questions

What is customer feedback software?

Customer feedback software collects what customers say about their experience and routes it to the people who can act on it. Touchwork customer feedback software runs on XOP, so every comment reaches the right person while there is still time to make it right.

How can customers share feedback?

By QR code, text, NFC tag, kiosk, button or link. With XOP Listen™, customers can share feedback without downloading an app.

Will this only attract negative feedback?

No. Our customers receive plenty of positive feedback, too. It helps teams understand what’s working, recognize great service, and show leadership a more balanced picture of performance, so one difficult day doesn’t overshadow the good work happening every day.

What happens when someone leaves negative feedback?

The right manager is alerted the moment it comes in. XOP Resolve™ turns it into a tracked case with an owner and a deadline, so it does not sit in an inbox or a report.

How is this different from a traditional feedback tool?

Traditional tools stop at the score. XOP connects feedback to your operational audits, requests and workflows, so you can see what went wrong, why it happened and whether the fix worked.

Can I start with just customer feedback?

Yes. Each Touchwork solution delivers value on its own, and they work together as you add more. You can start with customer feedback and expand across XOP, the Experience Operations Platform, when you're ready.

Catch it before it impacts a customer.

See how XOP turns customer feedback into action.